How to measure brand awareness: 9 methods that matter
Measure brand awareness online by tracking brand mentions, monitoring AI search visibility, and more.
Ana Camarena leads Semrush’s Organic Content team. At Semrush, she helped scale blog production while maintaining quality, driving significant content growth. With 10+ years of experience in SEO and content marketing, she has developed content strategies for SaaS and e-commerce brands with an international scope. Ana has taught classes at EDEM Business School, Warwick University, and IEM Digital Business School. She holds a BA in Journalism and a Master’s in Digital Business & Innovation.
Measure brand awareness online by tracking brand mentions, monitoring AI search visibility, and more.
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